Rachel Raven reached out to help them visualise Healthspan’s internal values.
Our core idea was, frame the values in unique circular collages that could be coloured in and doodled on. Our solution was to create a colouring in mechanic that would initiate and enable a contemplative moment to consider the values in a creative way. Also studies has proven that actually doodling can aid the overall understanding, increased memory and creativity in meeting too!
Illustration | Creative Strategy